2019

M1 Singapore Fringe Festival 2019 identity and promotional materials

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Client
The Necessary Stage

Creative Director
Bryan Angelo Lim

Art Directors
Deborah Neo
Lau Liqin
Bryan Angelo Lim

Graphic Designers
Deborah Neo
Lau Liqin
Trisha Lew
Fatih Rosli
Jonathan Chen

Web Developer
Shirley Tan

Printer
Dominie Press

Documentation photography
Lau Liqin
Deborah Neo

The M1 Singapore Fringe Festival is an annual art festival that brings together theatre, dance, music and visual arts organised by The Necessary Stage. For 2019 edition, the Festival theme was Still Waters, based on a powerful performance piece by Susann Victor. Still Waters (between reconciliation and estrangement) was performed in 1997 at the Singapore Art Museum. It was performance in response to the difficult situation that the artist found herself in following the legal proceedings that resulted from the Josef Ng’s performance, Brother Cane, held at 5th Passage, a gallery run by Susann Victor.

Suzann Victor’s Still Waters inspired us to consider the form and formlessness inherently found in water. The art direction of 2019’s Fringe uses coloured organic shapes that have been manipulated to bring out the soft, fluid characteristics of water. These traits make the shapes appear to change and react with the different performance images that it has been superimposed on, bringing to mind the resilience of the Singapore artistic community that has been adapting and growing alongside shifts in governmental policies. The shapes, when blurred and overlapped, draw on water’s ability to create illusions and transform the familiar in a brand new light. This reinforces the role of the Fringe as a platform
that challenges preconceived notions and perspectives, as well as offers an opportunity to re-interpret the world around us with a fresh eye.

singaporefringe.com

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